647.94 She C Shelly Porges, Karen, 1953- Considerations in advertising a center-city,luxury hotel: the turn-around at Marriott´ s Essex House/by K. Shelly Porges.-- Ithaca: Cornell University, 1977 viii, 191 h. : ilus.; 29 cm. A monograph presented to the Faculty of the School of Hotel Administration at Cornell University in accordance with the requinents for the master of Continua Ficha:2